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Wireless Wednesday Exclusive 11/29/21: Chris Byrne, 'The Toy Guy'

Great to have Chris Byrne, The Toy Guy, join me on Cyber Monday.

This isn't just about Cyber Monday, as we take a look at some of the hottest toys of the holiday season.

In 2021, online sales are projected to boom nearly 20% as consumers turn to online shopping during Covid-19. The wrinkle this year is the supply chain issues that have made many hot toys hard to find. Online shopping can help, but consumers need to be savvy, careful, and quick to find the toys they want and the best deals.

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As an independent toy analyst, researcher and consultant, Chris brings more than 30 years of industry experience in the toy industry to his role. He is an acknowledged expert on toys and play in the culture and brings his extensive knowledge of toys, education and child development to his work. Chris is widely published on the topic of toys and family life and his work has appeared in a variety of trade magazines, journals and websites. He is also the co-host of The Playground Podcast, all about the business of toys. He is featured in the Netflix series, The Toys That Made Us as a toy historian. His book on the most popular toys from the 1950s to the 1980s, Toy Time gives the background on some of the all-time classic toys. Chris is extensively quoted in the media and appears regularly on local and national television commenting on toys and demonstrating new products. His media appearances reached more than 200 million consumers in 2019 in just a three-month period. He appears regularly on “Live! With Kelly & Ryan,” and has been seen on “Marie” with Marie Osmond, “Oprah, “Soap Talk,” “The Today Show,” “Good Morning America,” “The CBS Evening News,” “ABC Nightly News,” “Fox & Friends,” “CBS This Morning,” “Good Day New York,” CNBC, CNNfn, MSNBC, ABC, “The Motley Fool,” National Public Radio, Bloomberg Television and Radio, and on countless other national and local market business and consumer programs around the country and internationally.


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