Cosmoprof begins run in Las Vegas

The 22nd edition of Cosmoprof North America Las Vegas — where the global beauty industry comes together to do business.

This year’s show brings an impressive international presence, with exhibitors and attendees from around the worldm many joining us for the first time.

For 2025. Whether you’re looking to discover new innovations or explore fresh opportunities, the connections you make here can shape what’s next.

After a successful 21st edition that welcomed 26,000 attendee visits from 113 countries and over

1,100 exhibitors from 45 nations, CPNA remains a strategic hub for companies looking to engage

with the largest and most complex beauty market in the world. A Platform for what’s Next.

The 2025 edition of Cosmoprof North America will feature a thoughtfully expanded show floor,

including a new hall designed to meet increased demand across categories. Cosmopack,

representing the full beauty supply chain, will also return with greater scale — reinforcing the

show’s end-to-end value across innovation, manufacturing, and sustainability.

A dedicated Korean Beauty area will highlight one of the most consistent growth drivers in the

U.S. market, giving attendees access to leading-edge Korean skincare, cosmetics, and haircare

brands that continue to shape global trends.

Spotlighting Diverse Innovation

CPNA’s returning curated areas reflect the breadth and resilience of today’s beauty community:

• Discover Beauty will elevate brands led by AAPI, Latinx, Indigenous, and women

entrepreneurs, along with those championing conscious beauty.

• Discover Black-Owned Beauty will continue to amplify founders driving meaningful

representation and product innovation.

• The Beauty Vanities returns as a space for showcasing breakthrough and innovative

brands new to the market.

Insight-Driven Programming

Education remains a cornerstone of the CPNA experience:

• CosmoTalks and the Entrepreneur Academy will bring together voices from across the

industry to explore strategy, innovation, and practical pathways forward.

• Cosmopack Education, embedded directly on the show floor, will dive into key topics

including ingredient trends, packaging innovation, and sustainable beauty practices.

Strategic Networking & Industry Highlights

• The Buyer Program continues to foster targeted connections between exhibitors and top

retailers, distributors, and decision-makers — helping drive smart growth in a measured

environment.

• CosmoTrends, the bi-annual trends report curated by BEAUTYSTREAMS, will offer timely

insights into product innovation and emerging shifts.

• The newly expanded Cosmoprof & Cosmopack North America Awards will recognize

brands from both Las Vegas and Miami editions, honoring excellence across innovation,

sustainability, and execution.