Expanded Bank of the West Radio Live for 2019 at BNP Paribas Open
The BNP Paribas Open, the largest ATP Tour and WTA combined two-week event in the world to be held March 4-17 at the Indian Wells Tennis Garden, is expanding the popular on-site Bank of the West Radio Live at the BNP Paribas Open for the 2019 tournament.
In partnership with Bank of the West, the BNP Paribas Open will more than double the amount of free earpiece radios for fans on-site to listen to live play-by-play and commentary from Tennis Channel and ESPN throughout the event. In addition, in a commitment to sustainability, this year’s radio packaging will be biodegradable, and any radios returned to the Bank of the West booth will be broken down and recycled following the event.
Radios will be allocated on a first-come, first-served basis at the Bank of the West activation booth on the north side of the Indian Wells Tennis Garden beginning on Wednesday, March 6. There will be a limited quantity of radios handed out each day. In addition to picking up a radio at the Bank of the West booth, fans are also invited to participate in its Artistic Ace activation, where each participant can create their own unique digital art self-portrait to share on social media.
More radios means more fun and engagement for tennis fans in 2019.