One of the most intriguing new exhibitors at CES 2017 was OSRAM.
OSRAM, based in Munich, is a global leader and lighting manufacturer with a history dating back about 100 years. The product portfolio includes high-tech applications based on semiconductor technology such as infrared or laser lighting. The products are used in many diverse applications ranging from virtual reality, autonomous driving or mobile phones to smart and connected lighting solutions in buildings and cities. Add automobiles to the portfolio.
At CES 2017, OSRAM presented and demonstrated state-of-the-art smart automotive technologies.
Visitors to Osram’s CES booth had the opportunity to take part in a virtual reality (VR) adventure that will help them experience various automotive light sources – ranging from ambience lighting to extra-bright and far-reaching headlights. With a VR headset, I was also able to take a look at home and offerings are impressive.
“Osram’s car lighting technologies are designed to offer drivers smart and stylish design options, but most importantly, to significantly enhance road safety,” said Olaf Berlien, CEO of OSRAM Licht AG. “Laser-based car lighting is much brighter and enables a doubled high-beam range. The improved down-road visibility and clarity for the drivers increases safety for all on the road.” The fatality rate of night-time travel is up to four times that of day-time travel. A glare-free full-beam is another of Osram’s solutions to enhance visibility.
“We also will provide the virtual eyes for autonomous driving cars,” added Stefan Kampmann, CTO of Osram. “A modern car comprises about 200 light sources. Some of them are using invisible light – for example, in systems for smart surroundings analysis and for proximity detection as well as for driver monitoring.”
The latest automotive technology using invisible light, LiDAR (light detection and ranging), plays a key role in advanced driver-assistance systems, which are increasingly enabling semi-autonomous to fully autonomous driving capabilities. LiDAR systems generate laser pulses that hit objects and reflect light back onto a detector. The time of travel of the laser beam establishes the distance to the object. Osram’s multi-channel laser light source enables vehicles to generate an accurate, three-dimensional image of their surroundings and use this information to initiate the appropriate driving maneuvers. An accurate evaluation of the vehicle’s surroundings is crucial for safe autonomous driving.
Not satisfied with the performance of your vehicle's headlights?
Headlights using laser technology are the next stage in automotive lighting. Due to the high luminance of the laser, which is about five times higher than the best of other light sources available today, these headlights double the best high beam range previously available, from 300 to 600 meters (2,000 feet). Osram’s energy-efficient laser lighting, which includes some of the smallest technology components available, found its way into serial car production with the BMW i8, the BMW 7 series and the Audi R8 und R8 LMX as boosters added to the high beam. This provides better visibility for the driver and thus greater road safety.
In addition to laser technology, advanced pixel headlights represent the future of automotive lighting. Together with partners, Osram developed a tiny LED matrix chip with more than 1,000 individually controllable pixels. A headlight comprising several such LED chips allows permanent driving with glare-free full beam. An onboard camera recognizes oncoming vehicle and pedestrian traffic, automatically dimming the high-resolution LED chips to ensure that the head areas of oncoming drivers, pedestrians, and cyclists are spared from the light beam. This provides the driver with the best possible light at night, with no adverse effects for other traffic users. Osram expects to bring this technology to the commercial market by 2020.
The most innovative technology for rear lights are Organic LEDs (OLEDs) which produce light in very thin layers and open up new pathways for design. OLEDs can be separated so that switchable light surfaces can be arranged very close to each other, allowing for 3D shadow effects and dynamic functionality. In the near future, design options will be further expanded by the production of OLEDs on foils, allowing the OLEDs to be bent into any conceivable shape. In addition to offering enormous flexibility of design, OLED technology boasts the advantage of consuming very little energy.